title: "TikTok Events API" description: "Send conversion events server-side to TikTok to measure campaign performance."

TikTok Events API

The TikTok Events API allows you to send conversion events directly from Nimriz to TikTok without relying exclusively on the client-side TikTok Pixel.

Review your TikTok setup, notices, legal basis, and consent requirements before enabling this destination.

Setup

1. In your TikTok Events Manager, view your Pixel and note the Pixel Code.
2. Under the Settings tab for your Pixel, generate an Access Token.
3. In Nimriz, go to Settings > Integrations.
4. Click Add Integration Destination and select TikTok Events API.
5. Enter your Pixel Code and Access Token.
6. Click Create Destination.

Once active, any recorded conversion event (via the Nimriz API or post-back webhook) will be transmitted to TikTok as a server-side conversion payload.

Privacy Notes

Nimriz does not forward original IP addresses or complete User-Agent strings in the canonical server-side payload. Standard privacy may include daily-salted pseudonymous hashes where supported. Strict privacy omits visitor hashes and selected granular fields such as city.

Treat TikTok click IDs and similar identifiers as purpose-bound attribution identifiers. Do not place personal data, secrets, access tokens, or sensitive data in destination URLs, short-link paths, UTM fields, custom query parameters, pixel settings, or conversion payloads unless you have an appropriate basis and understand downstream processing.