TikTok Events API

Send conversion events server-side to TikTok to measure campaign performance.


title: "TikTok Events API" description: "Send conversion events server-side to TikTok to measure campaign performance."

TikTok Events API

The TikTok Events API allows you to send conversion events directly from Nimriz to TikTok without relying exclusively on the client-side TikTok Pixel.

Setup

  1. In your TikTok Events Manager, view your Pixel and note the Pixel Code.
  2. Under the Settings tab for your Pixel, generate an Access Token.
  3. In Nimriz, go to Settings > Integrations.
  4. Click Add Integration Destination and select TikTok Events API.
  5. Enter your Pixel Code and Access Token.
  6. Click Create Destination.

Once active, any recorded conversion event (via the Nimriz API or post-back webhook) will be transmitted to TikTok as a server-side conversion payload.