TikTok Events API

The TikTok Events API allows you to send conversion events directly from Nimriz to TikTok without relying exclusively on the client-side TikTok Pixel.

Review your TikTok setup, notices, legal basis, and consent requirements before enabling this destination.

Requirements

You must have a Growth plan or higher to connect the TikTok Events API destination. Server-side API forwarding also requires conversion events to be available in your workspace.

Setup

1. In your TikTok Events Manager, view your Pixel and note the Pixel Code.
2. Under the Settings tab for your Pixel, generate an Access Token.
3. In Nimriz, go to Integrations›Destinations›Browse catalog.
4. Choose TikTok Events API.
5. Enter your Pixel Code and Access Token.
6. Click Test connection, continue through the Filter events and Review steps, then click Connect destination.

Once active, any recorded conversion event (via the Nimriz API or post-back webhook) will be transmitted to TikTok as a server-side conversion payload.

Privacy Notes

Nimriz does not forward original IP addresses or complete User-Agent strings in the canonical server-side payload. Standard privacy may include daily-salted pseudonymous hashes where supported. Strict privacy omits visitor hashes and selected granular fields such as city.

Treat TikTok click IDs and similar identifiers as purpose-bound attribution identifiers. Do not place personal data, secrets, access tokens, or sensitive data in destination URLs, short-link paths, UTM fields, custom query parameters, pixel settings, or conversion payloads unless you have an appropriate basis and understand downstream processing.