Branded links that route, report, and convert.
One branded workflow to create campaign links, route traffic, connect clicks to conversions, and measure results with privacy-aware analytics.
Make every link yours.
From draft to dashboard,
in one connected workflow.
Most teams stitch link creation, routing, QR, click reporting, and conversion data across four tools. Nimriz keeps them tied to one short-link record so they tell one story.
Open the brief. Build a link that already knows its job.
Pick a branded domain, a memorable slug, and the destination URL. Tag the link by campaign and channel so analytics can slice the data later. No second tool, no second source of truth.
- Custom domains keep the link recognisably yours.
- Campaign and channel tags travel with the link.
- UTM parameters in the destination URL are preserved on redirect.
Decide what changes for different audiences, with rules that travel with the link.
Route by country, device, OS, or time window. Run an experiment across two destinations and promote a variant when the data is ready. Preview every routing decision before traffic goes live.
- Geo, device, and OS rules evaluate top to bottom with a clear fallback.
- Experiments split traffic across variants. Promote a variant when you decide.
- Preview routing in-app before the link ships.
One link, every channel.
Use the same short link in email, social, push, and printed QR codes. The QR code shares the same record, so scans and clicks add up to one truth instead of three half-pictures.
- QR exports for print, signage, and packaging.
- Shareable across email, social, push, and direct mail.
- Scan and click data live on the same link record.
Reporting that doesn't pretend bots are buyers.
Break performance down by referrer, geography, device, and trigger type. Raw IP and full User-Agent values are never stored in redirect analytics. Conversion API events come back signed and attached to the link that earned them.
- Click reporting separates real traffic from bot and prefetch.
- Privacy-aware analytics avoids raw IP and full User-Agent storage.
- Conversion API events come back signed, attached to the link.
What's actually behind a Nimriz short link.
These are the surfaces marketing and growth teams open every week. Built as one product, not a bundle.
Click reporting that doesn't pretend bots are buyers.
Per-link breakdowns by referrer, geography, device, and trigger type. Bot and prefetch traffic stay on their own row, with privacy-aware analytics by default.
Country, device, OS, time. Plus experiments.
Send the right visitor to the right destination. Rules evaluate top to bottom with a clear fallback. Run experiments across variants and promote a variant when you decide.
QR assets that share the link's record.
One short link, one analytics record, QR codes you can export for print, signage, and packaging.
Signed events for leads, sales, refunds, and reversals.
Server-side events attached to the link that earned them, with HMAC signing end to end. Reversals are first-class.
Branded virtual cards,
on the same link infrastructure.
A digital card per person, with the profile and contact details you'd expect, a QR code to share it, and one short link analytics record behind it. Update once, push everywhere.
- Profile, role, company, contact details, social links
- Scannable QR that resolves to the live card record
- Add to Apple Wallet and Google Wallet, kept up to date on edit
- Scans and clicks share the same analytics record as your campaigns
Built for the teams who actually own the link.
Most short-link tools were built for one user copy-pasting URLs. Nimriz is built for the marketing and growth teams that ship links by the dozen, every week.
Run campaign links without leaving the campaign brief.
Spin up branded URLs per channel, route by country and device, and report on what each channel actually drove, without a separate shortener tool sitting between your work and the data.
- Tag links by campaign, channel, and asset.
- Reuse routing presets per campaign type.
- Export reporting for campaign retros.
Brief in
Tag-by-campaign.
Build links
Per-channel.
Share
Email, social, QR.
Retro
Per-channel report.
Plug into the stack
you already run.
Send click and conversion events to analytics, ads, automation, and warehouses. The branded link record is the source of truth. Your stack reads from it.
See all integrations
Per-partner subdomains,
tracked links, clean handoff.
Give partners a branded subdomain and tracked links of their own. Nimriz reports attribution and exports reconciliation data. Payouts, tax forms, and portals stay outside Nimriz, where they belong.
- A branded subdomain per partner, with their own short links.
- Click and conversion attribution per partner.
- Reconciliation export as CSV or via API on a schedule.
Starter is free.
The rest grows with the team.
Five plans in total. They step up as you need more branded domains, QR tools, reporting depth, integrations, and team capacity.
See full pricing and plan comparisonFree, forever
Solo and small teams
Marketing teams
Agencies and ops teams
Scale and SSO
Four defaults we don't ask you to opt into.
Branded link infrastructure means visitor data passes through us. We try to handle that the way you'd want a vendor to.
Privacy-aware by default
Raw IP and full User-Agent values are never stored in redirect analytics.
Hosted in EU regions
Workspaces select an EU data region at creation. Data stays in the region you pick.
Your data, exportable
Export link records, analytics, and conversion events as CSV or via API at any time.
No third-party trackers
Nimriz pages do not load third-party advertising trackers or analytics on visitor redirects.
The next link you ship
should know more about itself.
Create your account, verify your email, and use the free Starter workflow first. When you need routing, QR, or advanced controls, the plan ladder is right there.