Traffic reporting

Review partner clicks, selected traffic, bots, QR scans, links, sources, referrers, countries, and devices.

What traffic reporting shows

Partner traffic reporting shows partner-scoped clicks grouped by partner, program, link, geography, source, referrer, device, and trigger type where those privacy-safe fields are available.

Use it to understand which relationships are driving visits before reviewing conversion outcomes.

Metrics

Common traffic metrics include:

Total clicks.
Selected clicks after filters.
Human clicks.
Bot clicks.
Short-link clicks.
QR scan clicks.
Partner share of selected traffic.
Program share of selected traffic.

Bot filtering changes the selected clicks for the current report, but bot traffic stays visible for review.

Filters and drilldowns

Reports can be filtered by:

Date range.
Domain.
Partner.
Program.
Trigger type.
Source.
Device.
Country or region where available.
Bot posture.

Drilldowns can include top links, countries, sources, referrers, devices, and QR scan split where data exists.

Historical behavior

Traffic reports use click-time partner context. If a partner is renamed later, historical rows remain explainable because Nimriz captured the partner and program context when the click happened.

Partner assignments affect future clicks only. Reports do not backfill clicks from before the assignment.

Limitations

Traffic reporting shows clicks and scans. It does not prove that a lead, sale, refund, cancellation, or reversal happened.