Your payload, not ours
Most link platforms offer a fixed webhook body. Nimriz lets you write the JSON body yourself with {{variable}} substitution from the canonical event, down to field names, nesting, and constants.
Automation and webhooks
LiveDeliver link, QR, card, and conversion events to any HTTPS endpoint with custom methods, custom headers, and fully templated JSON payloads.
Bot traffic is excluded by default. Delivery runs off the redirect path with automatic retries.
Why Generic HTTP with Nimriz
Internal tools rarely accept someone else's payload format. The Generic HTTP destination sends POST, PUT, or PATCH requests with your headers and a body you template field by field, so the receiving service gets exactly the JSON it already parses, not a vendor schema you have to adapt to.
Most link platforms offer a fixed webhook body. Nimriz lets you write the JSON body yourself with {{variable}} substitution from the canonical event, down to field names, nesting, and constants.
Choose POST, PUT, or PATCH and attach custom headers such as authorization tokens, so the destination treats Nimriz like any first-class internal client.
Temporary failures retry automatically with backoff, persistent failures land in a dead-letter view, and delivery health is visible per destination.
Parse, map, transform
Template the entire request body. Each {{variable}} is interpolated from the canonical event before the request is sent, so legacy services, internal APIs, and data collectors receive a body they already understand.
1{2"event_type": "link.qr_scanned",3"event_id": "9f4d5dbd-c8b8-4c89-a080-b4f70fce8f53",4"timestamp": "2026-04-13T12: 15: 00.000Z",5"domain_name": "go.brand.com",6"short_code": "spring",7"short_url": "https://go.brand.com/spring",8"touch_type": "qr_scan",9"country": "US",10"device_category": "mobile",11"browser_family": "Mobile Safari",12"referrer_host": "instagram.com",13"utm_source": "direct-mail",14"utm_medium": "qr",15"utm_campaign": "spring-launch",16"variant_key": "B"17}
1{2"event_time": "2026-04-13T12: 15: 00.000Z",3"event_ref": "9f4d5dbd-c8b8-4c89-a080-b4f70fce8f53",4"link": "https://go.brand.com/spring",5"device_type": "mobile",6"source": "nimriz",7"campaign": "spring-launch"8}
The template is configured per action, so one endpoint can receive click events in one shape and conversion events in another.
Under the hood
Send webhook-style HTTP requests with configurable destination details.
Connector access, mapping controls, and event volume depend on plan. Use pricing and setup docs to confirm the right path before configuring production delivery.
Guided setup
Add credentials in the destination catalog and run Test connection before anything is saved.
Choose triggering event types and narrow delivery by domain, space, tag, country, or field conditions.
Start from the default schema, then rename, exclude, pin, or template fields to fit the destination.
Send a dry-run test event, confirm the payload, then enable the action for live delivery.
Nimriz uses destination-aware payloads and privacy-aware analytics language. Do not send secrets, raw personal data, or provider credentials in public links.
Nimriz never forwards raw IP addresses or complete User-Agent strings in integration payloads. Strict privacy mode omits visitor hashes and selected granular fields such as city.
Analytics privacy docsMore in Automation and webhooks
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