Branded links
Link management platform
A system for creating, organizing, routing, measuring, and governing links.
Definition
A link management platform goes beyond shortening by adding campaign organization, branded domains, analytics, routing, integrations, and team workflows.
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Features
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Branded link
A short link that uses a brand-owned or approved domain instead of a generic shared domain.
Branded short link
A shortened URL that keeps brand identity visible in the domain and slug.
All glossary terms
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